Major Auto Brand Case Studies using 3D Media Corporate Gifts
Our 3D Media corporate gift range is popular with the auto industry as the items are novel and engaging with a premium feel. The Magic Concepts products, with their multiple panels, are also particularly suitable for product portfolios, product brochures and service brochures. The Rubik’s range is often used for raising brand awareness as the items catch the eye, have a high perceived value and have staying power.
Enjoy discovering some of our case studies. You can get further inspiration in the ‘Our Work’ section of our website.
1. Mercedes-Benz – Brand Awareness
The mini Rubik’s keychain is a practical accessory particularly suited to the auto industry, in this case ensuring long-term branding power for Mercedes-Benz.
Rubik’s Keychain
- Mini version (34x34x34mm) of the Rubik’s 3×3 with keychain.
- Made with recycled plastic.
- Full colour customization on all faces.
2. Ford – Product Portfolio
With its multiple panels, the Magic Cube provided the perfect platform for Ford to showcase its market-leading Ranger range of 4×4 vehicles.
Magic Cube
- An engaging folding puzzle with magnetic closure.
- Made with recycled plastic.
- A large print area over multiple panels with full colour customization.
- Available in a range of sizes – 7cm (bestseller), 3cm, 5cm, 8cm, or 12cm.
3. Dukati – VIP Gift
The Rubik’s 3×3 was used as a premium VIP Gift to generate brand awareness for motorcycle giant Ducati.
Rubik’s 3×3
- The Rubik’s Cube is available as the iconic 3×3 form, or a simplified 2×2 cube.
- Made with recycled plastic.
- Full colour customization on all faces.
- Both the 3×3 and 2×2 are available in a range of sizes – 57mm / 38mm / 24mm.
4. Suzuki – Product Brochure
The Magic Ellipse was used to showcase the features of Suzuki’s finance product.
Magic Ellipse
- Puzzle folds through a sequence to reform as an ellipse.
- Often used as a desktop paperweight. Calendar templates available.
- Made with recycled plastic and with a magnetic closure.
- Full colour customization.
5. Audi – Sales Tool
Audi used the Magic Card 160 as a sales aid for their dealers, providing product specifications in an entertaining and informative way.
Magic Card 160
- New! Now made with recycled white plastic.
- Measures 160mm x 100mm x 2mm when closed flat.
- Full colour customization on all faces.
- Engaging folding puzzle with multiple panels for communication.
6. Porsche – Service Instruction Manual for Porsche Staff
Porsche used the multiple panels of the Magic Cube folding puzzle to provide the steps to be taken by Audi staff when a client needed assistance.
Magic Cube
- An engaging folding puzzle with magnetic closure.
- Made with recycled plastic.
- A large print area with full colour customization.
- Available in a range of sizes – 7cm (bestseller), 3cm, 5cm, 8cm, or 12cm.
7. Nankang – Anniversary Souvenir
To celebrate its 60th anniversary, Nankang gave its employees an engaging Magic Card 160 anniversary souvenir which showcased the company’s achievements and product range, and which also linked to a anniversary video via Augmented Reality.
Magic Card 160
- New! Now made with recycled white plastic.
- Measures 160mm x 100mm x 2mm when closed flat.
- Full colour customization on all faces.
- Engaging folding puzzle with multiple panels for communication.
8. Fiat – Product Launch
Fiat gave customers a branded Rubik’s cube inviting them to ‘play a little’ for the Hong Kong launch of the Fiat 500 Series 4.
Rubik’s 3×3
- The Rubik’s Cube is available as the iconic 3×3 form, or a simplified 2×2 cube.
- Made with recycled plastic.
- Full colour customization on all faces.
- Both the 3×3 and 2×2 are available in a range of sizes – 57mm / 38mm / 24mm.
9. SEAT – Employee Brand Building
SEAT gave its employees a branded Magic Diamond in a custom designed presentation box as an end of year gift and to increase brand awareness and loyalty.
Magic Diamond
- A folding puzzle folds through a sequence to creating a series of shapes including a cube and diamond.
- Made with recycled plastic and with a magnetic closure.
- Full colour customization on multiple panels.
- Two sizes available – large (7cm) and mini (5cm).
10. VW – Product Brochure with AR
VW used the 3×3 Rubik’s Cube to tell the story of its iconic Golf brand’s evolution through the years, using the hashtag ‘#ImpossibleChallenge’ – linking the challenge associated with completing the Rubik’s puzzle to the Golf brand.
Rubik’s with AR
- The iconic bestselling toy, the 3×3 Rubik’s Cube
- Made with recycled plastic.
- Full colour customization on all faces.
- Available in a range of sizes – 57mm / 38mm / 24mm.
Contact the Intermed team for suggestions and samples for your auto industry sector marketing.
Why Choose 3D Media
- Playful and engaging: All 3D Media invite play and interaction, whether it is a twisting Rubik’s puzzle or a folding Magic Concepts puzzle. This engagement puts a value on the product which ensures the effectiveness of 3D Media as a marketing medium.
- Eco-friendly: Most of our 3D Media products are made with recycled plastic, or are paper based so that they will easily break down after use. In addition, the products have value whether it be play or a practical function, which gives them a longer shelf life over other promotional gifts which are often soon put in the trash as they lose value.
- Effective communication: we learn when we are engaged and 3D Media is designed to draw attention to your messaging. In particular, the multi-panel and customizable Magic Concepts range allows for story telling and communication of more complex ideas.
- Long-term appeal: Our 3D media products are designed to bring value to a user’s life, whether it be as a plaything or a functional item such as a pen pot. This means that 3D media products provide users with an ongoing reminder of your marketing message for a far longer period than many other disposable products.